---
title: Generating an Automated SEO Brief
description: "### **Overview**  The \"Dual Value Loop\" automates the creation of SEO briefs based on Top-3 competitor mathematical analysis. ### **Step 1: Import Competitor URLs**  Use the Batch Import feature to load a list of competitor URLs for your target topic.…"
url: "https://scrizen.com/docs/step-by-step-guides/generating-an-automated-seo-brief-dual-value-loop/"
updated: "2026-03-29"
category: "Step-by-Step Guides"
---

# Generating an Automated SEO Brief

### **Overview** 

The "Dual Value Loop" automates the creation of SEO briefs based on Top-3 competitor mathematical analysis.

### **Step 1: Import Competitor URLs** 

Use the Batch Import feature to load a list of competitor URLs for your target topic.

### **Step 2: Wait for Analysis** 

The application will fetch the pages, extract keywords automatically, and complete a full initial analysis for all URLs.

### **Step 3: Open Summary Stats**

Navigate to the **Summary Stats** tab. Here, the system compares the overall keyword weight from all URLs and automatically isolates the Top 3 best-optimized pages.

### **Step 4: Review the Top 3 Tab** 

Open the **Top 3** tab for a deep comparison. The platform evaluates dozens of metrics across these three specific leaders to find your exact semantic gaps

### **Step 5: Navigate to Recommendations**

Based on the Top 3 analysis, the platform generates actionable tasks. Click the **Recommendations** tab to see a clear, color-coded checklist (e.g., "Write 300 more words", "Add 2 images").

### **Step 6: Export to Word/Excel**

Click the export button to save these recommendations as a brief for your junior copywriter or editor.